![\"Ryu](\"https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2020\/07\/Myong-208x300.png\")
\u201cPersona.ly is a cutting edge technology company. They provide performance-based targeting and transparency, using their machine-learning algorithms. Persona.ly\u2019s clients can easily gain significant insights about their performance and users, through Persona.ly\u2019s dashboard. That\u2019s the reason I chose to join Persona.ly and I hope to share this happiness with friends and colleagues in the gaming industry\u201d<\/p> Ryu Myong, Head of APAC @ Persona.ly\u00a0<\/cite><\/blockquote>\n\n\n\n
We use machine-learning algorithms to run mobile user acquisition campaigns. Combining aggregated and real-time data, we\u2019re able to reach the most engaged and profitable users, providing advertisers and agencies the quality they are seeking.<\/p>\n\n\n\n
A staple of our approach is transparency. Through our proprietary dashboard, agencies and advertisers can track their campaigns in real-time, see where every impression or click originated, and with the help of our team, gain actionable insights that can be used across multiple other marketing channels.\u00a0<\/p>\n\n\n\n
We chose to focus our efforts on the Korean market because of the potential this market holds. The mobile industry is thriving – while user acquisition is falling behind. Current efforts are still focused on old and irrelevant practices.\u00a0
<\/p>\n\n\n\n\u201cPersona.ly is excited to venture further into the Korean market. We will help local advertisers and agencies unlock their apps\u2019 full potential with our machine-learning-powered programmatic platform while giving them the transparency they need.\u201d<\/p>Ofir Pasternak, CEO, and Founder @ Persona.ly<\/cite><\/blockquote>\n\n\n\n
We have vast experience with the Korean market. One of our standout campaigns was s cooperation with U.LU Games. We\u2019ve promoted U.LU Games<\/a>\u2019 \u201cReach Rich\u201d (\ub9ac\uce58\ub9ac\uce58) title in Korea. The campaign reached its dual goals of D30 ROAS 107% and D7 RR of 15% and we\u2019ve published a case study <\/a>detailing the process.\u00a0<\/p>\n\n\n\n
We are looking to extend our local Korean team and are currently seeking to hire new personal. You can contact us at HR@blog-staging.cdn.persona.ly<\/a> for more details.\u00a0
<\/p>\n","protected":false},"excerpt":{"rendered":"Persona.ly, which was founded in 2013 and headquartered in Israel, is a global tech product company driving mobile user acquisition for brands and app developers. Using our proprietary bidder and machine-learning algorithms, we offer transparent, performance-based, highly-targeted app installs, and retargeting solutions. Our new offices in Seoul, located at the center of the Gangnam area, … <\/p>\n