{"id":1686,"date":"2020-09-21T12:34:07","date_gmt":"2020-09-21T12:34:07","guid":{"rendered":"https:\/\/blog-staging.cdn.persona.ly\/blog\/?p=1686"},"modified":"2020-09-24T11:58:15","modified_gmt":"2020-09-24T11:58:15","slug":"persona-ly%e3%81%ae%e3%82%b3%e3%83%b3%e3%83%86%e3%82%af%e3%82%b9%e3%83%81%e3%83%a5%e3%82%a2%e3%83%ab%e3%83%bb%e3%82%bf%e3%83%bc%e3%82%b2%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%82%88%e3%82%8bl","status":"publish","type":"post","link":"https:\/\/blog-staging.cdn.persona.ly\/blog\/ja\/2020\/09\/persona-ly%e3%81%ae%e3%82%b3%e3%83%b3%e3%83%86%e3%82%af%e3%82%b9%e3%83%81%e3%83%a5%e3%82%a2%e3%83%ab%e3%83%bb%e3%82%bf%e3%83%bc%e3%82%b2%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ab%e3%82%88%e3%82%8bl\/","title":{"rendered":"Persona.ly\u306e\u30b3\u30f3\u30c6\u30af\u30b9\u30c1\u30e5\u30a2\u30eb\u30fb\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u3088\u308bLAT\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001FDT\u3092\u5897\u52a0\u3055\u305b\u305fTilting Point\u793e\u30a2\u30d7\u30ea\u306e\u904b\u7528\u5b9f\u4f8b"},"content":{"rendered":"\n<h4><a href=\"https:\/\/personartb-cdn.s3.us-east-2.amazonaws.com\/case_studies\/ply_tiltingpoint_case_study_digital_jp_1b.pdf\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">PDF\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306f\u3053\u3061\u3089\u304b\u3089<\/a><\/h4>\n\n\n\n<h2><strong>Tilting Point\u4f01\u696d\u6982\u8981 <\/strong><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.tiltingpoint.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Tilting Point (opens in a new tab)\">Tilting Point<\/a>\u306f\u3001\u6700\u5148\u7aef\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306b\u3088\u308b\u30e9\u30a4\u30d6\u30b2\u30fc\u30e0\u3084\u7121\u6599\u3067\u30d7\u30ec\u30a4\u3067\u304d\u308b\u30a2\u30d7\u30ea\u3092\u63d0\u4f9b\u3057\u3066\u3044\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u30d7\u30ed\u30c0\u30af\u30c8\u306b\u95a2\u3059\u308b\u5c02\u9580\u77e5\u8b58\u3092\u8c4a\u5bcc\u306b\u6301\u3064\u30ea\u30fc\u30c7\u30a3\u30f3\u30b0\u4f01\u696d\u3067\u3059\u30022012\u5e74\u306b\u8a2d\u7acb\u3055\u308c\u3001\u30cb\u30e5\u30fc\u30e8\u30fc\u30af\u3001\u30d0\u30eb\u30bb\u30ed\u30ca\u3001\u30dc\u30b9\u30c8\u30f3\u3001\u30ad\u30a8\u30d5\u3001\u30bd\u30a6\u30eb\u3001\u30b5\u30f3\u30c7\u30a3\u30a8\u30b4\u3001\u30b5\u30f3\u30af\u30c8\u30da\u30c6\u30eb\u30d6\u30eb\u30af\u306b\u30aa\u30d5\u30a3\u30b9\u3092\u69cb\u3048\u3001\u5f93\u696d\u54e1\u6570150\u4eba\u3092\u8d85\u3048\u308b\u4f01\u696d\u306b\u6210\u9577\u3057\u307e\u3057\u305f\u3002Tilting Point\u306e\u4ee3\u8868\u30a2\u30d7\u30ea\u306f\u3001Star Trek Timelines\uff08\u30b9\u30bf\u30fc\u30c8\u30ec\u30c3\u30af\u30fb\u30bf\u30a4\u30e0\u30e9\u30a4\u30f3\uff09\u3001Warhammer: Chaos &amp; Conquest\uff08\u30a6\u30a9\u30fc\u30cf\u30f3\u30de\u30fc\uff1a\u30ab\u30aa\u30b9\uff06\u30b3\u30f3\u30af\u30a8\u30b9\u30c8\uff09\u3001\u30b9\u30dd\u30f3\u30b8\u30dc\u30d6: Krusty Cook-Off\u306a\u3069\u304c\u3042\u308a\u307e\u3059\u3002 <\/p>\n\n\n\n<p><a rel=\"noreferrer noopener\" aria-label=\"Tilting Point (opens in a new tab)\" href=\"https:\/\/www.tiltingpoint.com\/\" target=\"_blank\">Tilting Point<\/a> \u306f\u30012019\u5e746\u6708\u306b<a href=\"https:\/\/minogames.com\/en\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Mino Games (opens in a new tab)\">Mino Games<\/a>\u3068UA\u30d5\u30a1\u30f3\u30c7\u30a3\u30f3\u30b0\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3092\u7de0\u7d50\u3057\u3001<a href=\"https:\/\/minogames.com\/en\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Mino Games (opens in a new tab)\">Mino Games<\/a>\u306e \u30b3\u30ec\u30af\u30b7\u30e7\u30f3\u30b2\u30fc\u30e0\u3067\u3042\u308b<a rel=\"noreferrer noopener\" aria-label=\"Cat Game - The Cats Collector! (opens in a new tab)\" href=\"https:\/\/www.tiltingpoint.com\/games\/cat-game\/\" target=\"_blank\">Cat Game &#8211; The Cats Collector!<\/a>\uff08\u30ad\u30e3\u30c3\u30c8\u30b2\u30fc\u30e0\u30fc\u30b6\u30fb\u30ad\u30e3\u30c3\u30c4\u30fb\u30b3\u30ec\u30af\u30bf\u30fc\uff01\uff09\u306e\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u306b\u6700\u59273,000\u4e07\u30c9\u30eb\u3092\u6295\u8cc7\u3057\u307e\u3057\u305f\u3002<a rel=\"noreferrer noopener\" aria-label=\"Tilting Point (opens in a new tab)\" href=\"https:\/\/www.tiltingpoint.com\/\" target=\"_blank\">Tilting Point<\/a> \u306e\u8cc7\u91d1\u63d0\u4f9b\u306f\u3001\u30b6\u30fb\u30ad\u30e3\u30c3\u30c4\u30fb\u30b3\u30ec\u30af\u30bf\u30fc\uff01\u306eiOS\u306e\u6210\u9577\u306b\u5927\u304d\u304f\u5f71\u97ff\u3057\u3001iOS\u30ed\u30fc\u30f3\u30c1\u5f8c\u30ab\u30ca\u30c0\u3068\u30cb\u30e5\u30fc\u30b8\u30fc\u30e9\u30f3\u30c9\u3067\u58f2\u308a\u4e0a\u3052\u30c8\u30c3\u30d7100\u306b\u5165\u308b\u30a2\u30d7\u30ea\u306b\u307e\u3067\u6210\u9577\u3057\u307e\u3057\u305f\u3002 <\/p>\n\n\n\n<h2><strong>Persona.ly\u4f01\u696d\u6982\u8981 <\/strong><\/h2>\n\n\n\n<p>Persona.ly\u306f\u3001\u30a2\u30e1\u30ea\u30ab\u3001\u65e5\u672c\u3001\u97d3\u56fd\u3001\u30ed\u30b7\u30a2\u3001\u6771\u5357\u30a2\u30b8\u30a2\u3092\u30e1\u30a4\u30f3\u306b\u30b0\u30ed\u30fc\u30d0\u30eb\u5c55\u958b\u3057\u3066\u304a\u308a\u3001\u5e83\u544a\u4e3b\u30fb\u5e83\u544a\u4ee3\u7406\u5e97\u5411\u3051\u306b\u30e2\u30d0\u30a4\u30eb\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u306e\u4fc3\u9032\u3092\u3059\u308b\u30cf\u30a4\u30c6\u30af\u4f01\u696d\u3067\u3059\u3002\u72ec\u81ea\u306e\u5165\u672d\u3068\u6a5f\u68b0\u5b66\u7fd2\u3092\u6d3b\u7528\u3057\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u3063\u305f\u30a2\u30d7\u30ea\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u53ca\u3073\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u9ad8\u3044\u900f\u660e\u6027\u3068\u3068\u3082\u306b\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002 <\/p>\n\n\n\n<p>Persona.ly\u306f\u3001\u30d9\u30f3\u30c0\u30fc\u3068\u3057\u3066\u306e\u5f79\u5272\u4ee5\u4e0a\u306b\u3001\u30d1\u30fc\u30c8\u30ca\u30fc\u53d6\u5f15\u5148\u306e\u6210\u9577\u306b\u3064\u306a\u304c\u308a\u3001\u591a\u69d8\u306a\u30c1\u30e3\u30f3\u30cd\u30eb\u3067\u4f7f\u3048\u308b\u4fa1\u5024\u306e\u3042\u308b\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u751f\u6210\u3057\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3092\u76ee\u6307\u3057\u3066\u3044\u307e\u3059\u3002 <\/p>\n\n\n\n<h2><strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u76ee\u6a19 <\/strong><\/h2>\n\n\n\n<p>\u4eca\u5e74\u306e3\u6708\u304b\u3089Persona.ly\u306f<a href=\"https:\/\/www.tiltingpoint.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Tilting Point (opens in a new tab)\">Tilting Point<\/a> \u30c1\u30fc\u30e0\u306e\u5354\u529b\u306e\u3082\u3068iOS\u3068Android\u306eUA\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u30a2\u30e1\u30ea\u30ab\u3001\u30ab\u30ca\u30c0\u3001\u30a4\u30ae\u30ea\u30b9\u3001\u65e5\u672c\u3001\u97d3\u56fd\u3067\u5c55\u958b\u3057\u307e\u3057\u305f\u3002 <\/p>\n\n\n\n<p>8\u6708\u306e\u6642\u70b9\u3067iOS14\u306eIDFA\u30aa\u30d7\u30c8\u30a4\u30f3\u5316\u3092\u8003\u616e\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u30ec\u30d9\u30eb\u3067\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u306a\u304f\u3001LAT (Limited Ad Tracking) \u3092\u4f7f\u7528\u3057\u305f\u30b3\u30f3\u30c6\u30af\u30b9\u30c1\u30e5\u30a2\u30eb\u30fb\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u3088\u308a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u958b\u59cb\u3057\u307e\u3057\u305f\u3002 <\/p>\n\n\n\n<h2><strong>\u30d7\u30ed\u30bb\u30b9 <\/strong><\/h2>\n\n\n\n<p>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u958b\u59cb\u6642\u306f\u3001\u30a4\u30f3\u30c6\u30f3\u30c8\u30d9\u30fc\u30b9\u3067\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3067\u3057\u305f\u3002\u30a4\u30f3\u30c6\u30f3\u30c8\u30d9\u30fc\u30b9\u3068\u306f\u3001\u30a2\u30d7\u30ea\u306e\u30b8\u30e3\u30f3\u30eb\u3001\u30e1\u30ab\u30cb\u30ba\u30e0\u3001\u30c6\u30fc\u30de\u306b\u95a2\u9023\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u3092\u30d9\u30fc\u30b9\u306b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3059\u308b\u65b9\u6cd5\u3067\u3059\u3002\u5177\u4f53\u7684\u306b\u306f\u3001\u732b\u3001\u52d5\u7269\u30ad\u30e3\u30e9\u30af\u30bf\u30fc\u5168\u822c\u3001\u30b3\u30ec\u30af\u30b7\u30e7\u30f3\u6a5f\u80fd\u3001\u30a2\u30a4\u30c9\u30eb\u6a5f\u80fd\u306a\u3069\u306b\u7d5e\u308a\u307e\u3057\u305f\u3002\u3053\u306e\u521d\u6bb5\u968e\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u3088\u308a\u3001\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u306eDay1\u3001Day7\u306e\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u7387\u3092\u5927\u5e45\u306b\u4e0a\u56de\u308b\u30e6\u30fc\u30b6\u30fc\u3092\u7372\u5f97\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3057\u305f\u3002 <\/p>\n\n\n\n<p>\u6b21\u306b\u6a5f\u68b0\u5b66\u7fd2\u30e2\u30c7\u30eb\u306f\u3001\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3057\u305f\u65e5\u306b\u8ab2\u91d1\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u30d1\u30bf\u30fc\u30f3\u3092\u5b66\u7fd2\u3057\u307e\u3057\u305f\u3002\u3053\u306e\u5b66\u7fd2\u306b\u3088\u308a\u3001\u540c\u69d8\u306e\u30e6\u30fc\u30b6\u30fc\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u3001\u6700\u7d42\u7684\u306bROAS\u306eKPI\u3092\u9054\u6210\u3057\u3001\u30b9\u30b1\u30fc\u30eb\u3092\u51fa\u3059\u3053\u3068\u3082\u53ef\u80fd\u306b\u3057\u307e\u3057\u305f\u3002 <\/p>\n\n\n\n<p>8\u6708\u306e\u30e6\u30fc\u30b6\u30fc\u3078\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u65b9\u6cd5\u306fLAT\u3092\u4f7f\u7528\u3057\u305f\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3067\u3001\u914d\u4fe1\u9762\u3068\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f7f\u7528\u3057\u305f\u30b3\u30f3\u30c6\u30af\u30b9\u30c1\u30e5\u30a2\u30eb\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u91cd\u304d\u3092\u7f6e\u3044\u305f\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u306a\u308a\u307e\u3057\u305f\u3002 <\/p>\n\n\n\n<p>\u81ea\u7136\u8a00\u8a9e\u51e6\u7406\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3067\u3042\u308bELMo\u3092\u3092\u4f7f\u7528\u3057\u3066\u3001\u30a2\u30d7\u30ea\u30b9\u30c8\u30a2\u306e\u8aac\u660e\u6587\u3092\u57fa\u306b\u3001\u30a2\u30d7\u30ea\u306e\u6a5f\u80fd\u3001\u30e1\u30ab\u30cb\u30ba\u30e0\u3001\u30c6\u30fc\u30de\u306a\u3069\u306e\u30b3\u30f3\u30c6\u30af\u30b9\u30c1\u30e5\u30a2\u30eb\u3092\u8b58\u5225\u3057\u30d9\u30af\u30c8\u30eb\u5316\u3057\u305f\u5f8c\u306b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3057\u307e\u3057\u305f\u3002 <\/p>\n\n\n\n<p><a href=\"https:\/\/persona.ly\/context-distance-calculator?utm_source=blog&amp;utm_medium=post&amp;utm_campaign=Tilting_point\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u30a2\u30d7\u30ea\u3068\u4ed6\u306e\u30a2\u30d7\u30ea\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u8ddd\u96e2\u3092\u7b97\u51fa\u3057 (opens in a new tab)\">\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u30a2\u30d7\u30ea\u3068\u4ed6\u306e\u30a2\u30d7\u30ea\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u8ddd\u96e2\u3092\u7b97\u51fa\u3057<\/a>\u3001\u3053\u306e\u8ddd\u96e2\u306b\u57fa\u3065\u3044\u3066\u69d8\u3005\u306a\u5165\u672d\u6226\u7565\u3092\u8a2d\u5b9a\u3057\u3001\u307e\u305f\u3001\u3044\u3064\u304f\u3082\u306e\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u30e2\u30c7\u30eb\u306e\u6a5f\u80fd\u3092\u4f7f\u7528\u3057\u3066\u3001\u6700\u9069\u5316\u3068\u6700\u5927\u306e\u52b9\u679c\u3092\u4e0a\u3052\u308b\u3053\u3068\u3092\u5b9f\u73fe\u3057\u307e\u3057\u305f\u3002 <\/p>\n\n\n\n<h2><strong>\u7d50\u679c<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2020\/09\/ply_tiltingpoint_results_@2x_1a-1.png\" alt=\"2020\u5e748\u6708\u3000LAT UA\nFTD CVR\uff08\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3057\u3066\u304b\u3089\u8ab2\u91d1\u3059\u308b\u307e\u3067\uff09\u30fc \u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e4\u500d\nDay3 \u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u7387 \u30fc LAT UA\u3092\u63a1\u7528\u3057\u3066\u3044\u306a\u3044\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3088\u308a20\uff05\u9ad8\u3044\neCPI \u30fc \u975eLAT UA\u3068\u540c\u7b49\" class=\"wp-image-1687\" width=\"596\" height=\"233\" srcset=\"https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2020\/09\/ply_tiltingpoint_results_@2x_1a-1.png 795w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2020\/09\/ply_tiltingpoint_results_@2x_1a-1-300x117.png 300w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2020\/09\/ply_tiltingpoint_results_@2x_1a-1-768x299.png 768w\" sizes=\"(max-width: 596px) 100vw, 596px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignleft size-large is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2020\/09\/Diogo.png\" alt=\" Diogo Martins - Associate User Acquisition Manager @ Tilting Point \" class=\"wp-image-1688\" width=\"175\" height=\"175\" srcset=\"https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2020\/09\/Diogo-150x150.png 150w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2020\/09\/Diogo-100x100.png 100w\" sizes=\"(max-width: 175px) 100vw, 175px\" \/><\/figure><\/div>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>Persona.ly\u306f\u3001\u8fc5\u901f\u306a\u30ec\u30b9\u30dd\u30f3\u30b9\u3068\u30b9\u30c8\u30e9\u30c6\u30b8\u30fc\u306e\u7a81\u7136\u306a\u5909\u5316\u306b\u3082\u3059\u3050\u306b\u5bfe\u5fdc\u3057\u3066\u304f\u308c\u307e\u3057\u305f\u3002\u30b6\u30fb\u30ad\u30e3\u30c3\u30c4\u30b2\u30fc\u30e0\u3067\u306eLAT\u3092\u4f7f\u7528\u3057\u305f\u65b0\u3057\u3044\u6700\u9069\u5316\u306e\u65b9\u6cd5\u306f\u4eca\u306e\u30e2\u30d0\u30a4\u30eb\u696d\u754c\u306e\u30cb\u30fc\u30ba\u306b\u5fdc\u3048\u3066\u3044\u307e\u3059\u3002 <\/p><cite> Diogo Martins &#8211; Associate User Acquisition Manager @ Tilting Point <\/cite><\/blockquote>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignleft size-large is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2020\/09\/joseph.png\" alt=\" Joseph Iris - RTB Product Lead @ Persona.ly \" class=\"wp-image-1689\" width=\"175\" height=\"175\" srcset=\"https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2020\/09\/joseph.png 497w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2020\/09\/joseph-300x300.png 300w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2020\/09\/joseph-150x150.png 150w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2020\/09\/joseph-100x100.png 100w\" sizes=\"(max-width: 175px) 100vw, 175px\" \/><\/figure><\/div>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>Tilting Point\u30c1\u30fc\u30e0\u306f\u3001\u30d7\u30ed\u30d5\u30a7\u30c3\u30b7\u30e7\u30ca\u30eb\u306a\u30c1\u30fc\u30e0\u3067\u30e6\u30fc\u30b6\u30fc\u30ec\u30d9\u30eb\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u306a\u304f\u3066\u3082\u3001\u52b9\u679c\u7684\u306aUA\u3092\u3059\u308b\u305f\u3081\u306b\u5fc5\u8981\u306a\u30c7\u30fc\u30bf\u3092\u3059\u3079\u3066\u5171\u6709\u3057\u3066\u304f\u307e\u3057\u305f\u3002\u307e\u305f\u3001\u53cc\u65b9\u306e\u900f\u660e\u6027\u306e\u9ad8\u3044\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u304c\u6210\u529f\u3078\u3068\u5c0e\u304d\u307e\u3057\u305f\u3002 <\/p><cite> Joseph Iris &#8211; RTB Product Lead @ Persona.ly <\/cite><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>PDF\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306f\u3053\u3061\u3089\u304b\u3089 Tilting Point\u4f01\u696d\u6982\u8981 Tilting Point\u306f\u3001\u6700\u5148\u7aef\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306b\u3088\u308b\u30e9\u30a4\u30d6\u30b2\u30fc\u30e0\u3084\u7121\u6599\u3067\u30d7\u30ec\u30a4\u3067\u304d\u308b\u30a2\u30d7\u30ea\u3092\u63d0\u4f9b\u3057\u3066\u3044\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u30d7\u30ed\u30c0\u30af\u30c8\u306b\u95a2\u3059\u308b\u5c02\u9580\u77e5\u8b58\u3092\u8c4a\u5bcc\u306b\u6301\u3064\u30ea\u30fc\u30c7\u30a3\u30f3\u30b0\u4f01\u696d\u3067\u3059\u30022012\u5e74\u306b\u8a2d\u7acb\u3055\u308c\u3001\u30cb\u30e5\u30fc\u30e8\u30fc\u30af\u3001\u30d0\u30eb\u30bb\u30ed\u30ca\u3001\u30dc\u30b9\u30c8\u30f3\u3001\u30ad\u30a8\u30d5\u3001\u30bd\u30a6\u30eb\u3001\u30b5\u30f3\u30c7\u30a3\u30a8\u30b4\u3001\u30b5\u30f3\u30af\u30c8\u30da\u30c6\u30eb\u30d6\u30eb\u30af\u306b\u30aa\u30d5\u30a3\u30b9\u3092\u69cb\u3048\u3001\u5f93\u696d\u54e1\u6570150\u4eba\u3092\u8d85\u3048\u308b\u4f01\u696d\u306b\u6210\u9577\u3057\u307e\u3057\u305f\u3002Tilting Point\u306e\u4ee3\u8868\u30a2\u30d7\u30ea\u306f\u3001Star Trek Timelines\uff08\u30b9\u30bf\u30fc\u30c8\u30ec\u30c3\u30af\u30fb\u30bf\u30a4\u30e0\u30e9\u30a4\u30f3\uff09\u3001Warhammer: Chaos &amp; Conquest\uff08\u30a6\u30a9\u30fc\u30cf\u30f3\u30de\u30fc\uff1a\u30ab\u30aa\u30b9\uff06\u30b3\u30f3\u30af\u30a8\u30b9\u30c8\uff09\u3001\u30b9\u30dd\u30f3\u30b8\u30dc\u30d6: Krusty Cook-Off\u306a\u3069\u304c\u3042\u308a\u307e\u3059\u3002 Tilting Point \u306f\u30012019\u5e746\u6708\u306bMino Games\u3068UA\u30d5\u30a1\u30f3\u30c7\u30a3\u30f3\u30b0\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3092\u7de0\u7d50\u3057\u3001Mino Games\u306e \u30b3\u30ec\u30af\u30b7\u30e7\u30f3\u30b2\u30fc\u30e0\u3067\u3042\u308bCat Game &#8211; The Cats Collector!\uff08\u30ad\u30e3\u30c3\u30c8\u30b2\u30fc\u30e0\u30fc\u30b6\u30fb\u30ad\u30e3\u30c3\u30c4\u30fb\u30b3\u30ec\u30af\u30bf\u30fc\uff01\uff09\u306e\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u306b\u6700\u59273,000\u4e07\u30c9\u30eb\u3092\u6295\u8cc7\u3057\u307e\u3057\u305f\u3002Tilting Point \u306e\u8cc7\u91d1\u63d0\u4f9b\u306f\u3001\u30b6\u30fb\u30ad\u30e3\u30c3\u30c4\u30fb\u30b3\u30ec\u30af\u30bf\u30fc\uff01\u306eiOS\u306e\u6210\u9577\u306b\u5927\u304d\u304f\u5f71\u97ff\u3057\u3001iOS\u30ed\u30fc\u30f3\u30c1\u5f8c\u30ab\u30ca\u30c0\u3068\u30cb\u30e5\u30fc\u30b8\u30fc\u30e9\u30f3\u30c9\u3067\u58f2\u308a\u4e0a\u3052\u30c8\u30c3\u30d7100\u306b\u5165\u308b\u30a2\u30d7\u30ea\u306b\u307e\u3067\u6210\u9577\u3057\u307e\u3057\u305f\u3002 Persona.ly\u4f01\u696d\u6982\u8981 Persona.ly\u306f\u3001\u30a2\u30e1\u30ea\u30ab\u3001\u65e5\u672c\u3001\u97d3\u56fd\u3001\u30ed\u30b7\u30a2\u3001\u6771\u5357\u30a2\u30b8\u30a2\u3092\u30e1\u30a4\u30f3\u306b\u30b0\u30ed\u30fc\u30d0\u30eb\u5c55\u958b\u3057\u3066\u304a\u308a\u3001\u5e83\u544a\u4e3b\u30fb\u5e83\u544a\u4ee3\u7406\u5e97\u5411\u3051\u306b\u30e2\u30d0\u30a4\u30eb\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u306e\u4fc3\u9032\u3092\u3059\u308b\u30cf\u30a4\u30c6\u30af\u4f01\u696d\u3067\u3059\u3002\u72ec\u81ea\u306e\u5165\u672d\u3068\u6a5f\u68b0\u5b66\u7fd2\u3092\u6d3b\u7528\u3057\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u3063\u305f\u30a2\u30d7\u30ea\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u53ca\u3073\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u9ad8\u3044\u900f\u660e\u6027\u3068\u3068\u3082\u306b\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002 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8\u6708\u306e\u30e6\u30fc\u30b6\u30fc\u3078\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u65b9\u6cd5\u306fLAT\u3092\u4f7f\u7528\u3057\u305f\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3067\u3001\u914d\u4fe1\u9762\u3068\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f7f\u7528\u3057\u305f\u30b3\u30f3\u30c6\u30af\u30b9\u30c1\u30e5\u30a2\u30eb\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u91cd\u304d\u3092\u7f6e\u3044\u305f\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u306a\u308a\u307e\u3057\u305f\u3002 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