{"id":2273,"date":"2022-02-15T13:52:05","date_gmt":"2022-02-15T13:52:05","guid":{"rendered":"https:\/\/blog-staging.cdn.persona.ly\/blog\/?p=2273"},"modified":"2022-04-21T08:46:36","modified_gmt":"2022-04-21T08:46:36","slug":"%e3%82%aa%e3%83%bc%e3%82%ac%e3%83%8b%e3%83%83%e3%82%af%e3%82%a4%e3%83%b3%e3%82%b9%e3%83%88%e3%83%bc%e3%83%ab%e6%95%b0%e3%82%9240%e5%80%8d%e3%81%ab%e5%a2%97%e3%82%84%e3%81%97%e3%81%aa%e3%81%8c%e3%82%89","status":"publish","type":"post","link":"https:\/\/blog-staging.cdn.persona.ly\/blog\/ja\/2022\/02\/%e3%82%aa%e3%83%bc%e3%82%ac%e3%83%8b%e3%83%83%e3%82%af%e3%82%a4%e3%83%b3%e3%82%b9%e3%83%88%e3%83%bc%e3%83%ab%e6%95%b0%e3%82%9240%e5%80%8d%e3%81%ab%e5%a2%97%e3%82%84%e3%81%97%e3%81%aa%e3%81%8c%e3%82%89\/","title":{"rendered":"\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u309240\u500d\u306b\u5897\u3084\u3057\u306a\u304c\u3089\u3001\u682a\u5f0f\u4f1a\u793e\u4eac\u98a8\u3068\u307e\u3068\u306b\u3088\u308b\u300e\u7740\u305b\u66ff\u3048\u30b2\u30fc\u30e0\u3000\u3077\u3061\u3063\u5b50\u30c7\u30a4\u30ba\u3000\u3086\u308b\u3075\u308f\u300f\u306e\u30ed\u30fc\u30f3\u30c1\u3068\u30b9\u30b1\u30fc\u30eb\u3092\u652f\u63f4\u3057\u305f\u65b9\u6cd5"},"content":{"rendered":"\n<h4><a href=\"https:\/\/personartb-cdn.s3.us-east-2.amazonaws.com\/case_studies\/Persona.ly_Yurufuwa_2022_JP.pdf\">Download PDF Version &#8211; Click Here<\/a>.<\/h4>\n\n\n\n<h2> \u682a\u5f0f\u4f1a\u793e\u4eac\u98a8\u3068\u307e\u3068 \u7d39\u4ecb <\/h2>\n\n\n\n<p> \u682a\u5f0f\u4f1a\u793e\u4eac\u98a8\u3068\u307e\u3068\u306f\u3001\u30b2\u30fc\u30e0\u306e\u4f01\u753b\u30fb\u958b\u767a\u304b\u3089\u30a2\u30cb\u30e1\u30fc\u30b7\u30e7\u30f3\u5236\u4f5c\u307e\u3067\u3001\u5e45\u5e83\u3044\u30a8\u30f3\u30bf\u30fc\u30c6\u30a4\u30f3\u30e1\u30f3\u30c8\u4f5c\u54c1\u3092\u5236\u4f5c\u3057\u3066\u3044\u307e\u3059\u3002\u7279\u306b\u30ab\u30b8\u30e5\u30a2\u30eb\u30b2\u30fc\u30e0\u306e\u5206\u91ce\u306b\u304a\u3044\u3066\u3001\u30e6\u30cb\u30fc\u30af\u3067\u72ec\u7279\u306a\u53ef\u611b\u3055\u3084\u3001\u98a8\u5909\u308f\u308a\u306a\u30a2\u30fc\u30c8\u3068\u30d7\u30ec\u30a4\u30b9\u30bf\u30a4\u30eb\u3092\u5e45\u5e83\u304f\u5099\u3048\u3001\u69d8\u3005\u306a\u30d7\u30ec\u30a4\u30e4\u30fc\u304c\u697d\u3057\u3081\u308b\u30b2\u30fc\u30e0\u3092\u591a\u6570\u30ea\u30ea\u30fc\u30b9\u3057\u305f\u5b9f\u7e3e\u304c\u3042\u308a\u307e\u3059\u3002 <\/p>\n\n\n\n<h2><a rel=\"noreferrer noopener\" target=\"_blank\" href=\"http:\/\/persona.ly\/\">Persona.ly<\/a> \u7d39\u4ecb <\/h2>\n\n\n\n<p> Persona.ly\u306f\u3001\u4e8b\u696d\u3092\u30b0\u30ed\u30fc\u30d0\u30eb\u5c55\u958b\u3057\u3066\u3044\u308b\u30d6\u30e9\u30f3\u30c9\u304a\u3088\u3073\u30a2\u30d7\u30ea\u958b\u767a\u8005\u306e\u30e2\u30d0\u30a4\u30eb\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u3092\u4fc3\u9032\u3059\u308b\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u4f01\u696d\u3067\u3059\u3002\u72ec\u81ea\u306e\u30d3\u30c3\u30c0\u30fc\u3068\u6a5f\u68b0\u5b66\u7fd2\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3092\u4f7f\u7528\u3057\u3066\u3001\u900f\u904e\u7684\u3067\u9ad8\u5ea6\u306b\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u3063\u305f\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30d9\u30fc\u30b9\u306aUA\u3001\u304a\u3088\u30731\u79d2\u3042\u305f\u308a100\u4e07\u3092\u8d85\u3048\u308b\u5e83\u544a\u30aa\u30fc\u30af\u30b7\u30e7\u30f3\u306b\u30a2\u30af\u30bb\u30b9\u53ef\u80fd\u306a\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002 <\/p>\n\n\n\n<p> Persona.ly\u306f\u3001\u30d1\u30fc\u30c8\u30ca\u30fc\u306b\u3068\u3063\u3066\u5358\u306a\u308b\u30d9\u30f3\u30c0\u30fc\u3067\u306f\u306a\u304f\u3001\u30c1\u30e3\u30cd\u30eb\u5168\u4f53\u3067\u4f7f\u7528\u3067\u304d\u308b\u5b9f\u969b\u306e\u4fa1\u5024\u3001\u6210\u9577\u3001\u304a\u3088\u3073\u5e45\u5e83\u3044\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6d1e\u5bdf\u3092\u751f\u307f\u51fa\u3059\u30b5\u30dd\u30fc\u30c8\u304c\u53ef\u80fd\u306a\u30d1\u30fc\u30c8\u30ca\u30fc\u306b\u306a\u308c\u308b\u3088\u3046\u306b\u52aa\u3081\u3066\u3044\u307e\u3059\u3002 <\/p>\n\n\n\n<h2> \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u76ee\u6a19 <\/h2>\n\n\n\n<p> Persona.ly\u306f\u3001\u682a\u5f0f\u4f1a\u793e\u4eac\u98a8\u3068\u307e\u3068\u3068\u63d0\u643a\u3057\u3001\u65b0\u4f5c\u300e\u7740\u305b\u66ff\u3048\u30b2\u30fc\u30e0\u3000\u3077\u3061\u3063\u5b50\u30c7\u30a4\u30ba\u3000\u3086\u308b\u3075\u308f\u300f\u306eAndroid\u7248\u3068iOS\u7248\u3092\u30a2\u30e1\u30ea\u30ab\u3001\u30a4\u30ae\u30ea\u30b9\u3001\u30ab\u30ca\u30c0\u3067\u767a\u8868\u3057\u307e\u3057\u305f\u3002\u3053\u306e\u65b0\u3057\u3044\u7740\u305b\u66ff\u3048\u30b2\u30fc\u30e0\u306b\u306f\u3001\u8a71\u984c\u306e\u30a2\u30fc\u30c6\u30a3\u30b9\u30c8\u308f\u3059\u6c0f\u306b\u3088\u308b\u30e6\u30cb\u30fc\u30af\u306a\u300c\u52d5\u304f\u7d19\u4eba\u5f62\u300d\u30b9\u30bf\u30a4\u30eb\u304c\u53d6\u308a\u5165\u308c\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u308f\u3059\u6c0f\u306eYouTube\u30c1\u30e3\u30f3\u30cd\u30eb\u306f\u30011\u5e74\u5f31\u3067\u767b\u9332\u8005\u657050\u4e07\u4eba\u3092\u7a81\u7834\u3057\u3001\u8996\u8074\u56de\u6570\u306f8,000\u4e07\u56de\u3092\u8d85\u3048\u3066\u3044\u307e\u3059\u3002 <\/p>\n\n\n\n<p> \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u4e3b\u306a\u76ee\u6a19\u306f\u3001\u300e\u7740\u305b\u66ff\u3048\u30b2\u30fc\u30e0\u3000\u3077\u3061\u3063\u5b50\u30c7\u30a4\u30ba\u3000\u3086\u308b\u3075\u308f\u300f\u304c\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u30c8\u30e9\u30af\u30b7\u30e7\u30f3\u3092\u9ad8\u3081\u3001\u8cbb\u7528\u52b9\u679c\u306e\u9ad8\u3044\u65b9\u6cd5\u3067\u6b27\u7c73\u5e02\u5834\u306e\u7740\u305b\u66ff\u3048\u306e\u30cb\u30c3\u30c1\u306a\u9818\u57df\u3067\u5f90\u3005\u306b\u57fa\u76e4\u3092\u7bc9\u304f\u306e\u3092\u652f\u63f4\u3059\u308b\u3053\u3068\u3067\u3057\u305f\u3002 <\/p>\n\n\n\n<h2> \u30d7\u30ed\u30bb\u30b9 <\/h2>\n\n\n\n<p> \u300e\u7740\u305b\u66ff\u3048\u30b2\u30fc\u30e0\u3000\u3077\u3061\u3063\u5b50\u30c7\u30a4\u30ba\u3000\u3086\u308b\u3075\u308f\u300f\u306eUA\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u958b\u59cb\u3057\u305f\u3068\u304d\u3001\u5404\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306b\u5bfe\u3059\u308b\u5f53\u521d\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u7570\u306a\u3063\u3066\u3044\u307e\u3057\u305f\uff1a <\/p>\n\n\n\n<ul><li>Android\u7248\u306e\u5834\u5408\uff1a\u65e5\u672c\u306e\u30a2\u30fc\u30c8\u30b9\u30bf\u30a4\u30eb\u306e\u7740\u305b\u66ff\u3048\u30b2\u30fc\u30e0\u306f\u30cb\u30c3\u30c1\u3067\u3042\u308b\u3068\u3044\u3046\u4e8b\u5b9f\u3092\u8e0f\u307e\u3048\u3001\u5f53\u521d\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u3001\u7740\u305b\u66ff\u3048\u3068\u69d8\u3005\u306a\u65e5\u672c\u5f0f\u30a2\u30fc\u30c8\u30b9\u30bf\u30a4\u30eb\u306e\u95a2\u9023\u6027\u3092\u7d44\u307f\u5408\u308f\u305b\u305f\u30df\u30cb\u30b2\u30fc\u30e0\u306e\u4ed5\u7d44\u307f\u306b\u95a2\u5fc3\u3092\u6301\u3064\u540c\u69d8\u306a\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3057\u307e\u3057\u305f\u3002 <\/li><li> iOS\u7248\u306e\u5834\u5408\uff1aSKAN\u304a\u3088\u3073iOS 14.5\u4ee5\u964d\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u306f\u3001\u300c<a href=\"https:\/\/persona.ly\/context-distance-calculator\">Context Distance Calculator<\/a>\u300d\u30c7\u30e2\u3067\u8aac\u660e\u3055\u308c\u3066\u3044\u308b\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u63a1\u7528\u3057\u307e\u3057\u305f\u3002\u3053\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u306f\u3001\u6a5f\u68b0\u5b66\u7fd2\u6307\u5c0e\u306e\u81ea\u7136\u8a00\u8a9e\u51e6\u7406(NLP)\u3092\u4f7f\u7528\u3057\u3066\u3001\u5f53\u793e\u306e\u63d0\u643a\u5e83\u544a\u4e3b\u30a2\u30d7\u30ea\u3068\u5f53\u793e\u304c\u5e83\u544a\u3092\u8868\u793a\u3059\u308b\u30a2\u30d7\u30ea\u9593\u306e\u30b3\u30f3\u30c6\u30ad\u30b9\u30c8\u95a2\u4fc2\u306e\u5224\u65ad\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002\u3053\u306e\u95a2\u4fc2\u306e\u8a73\u7d30\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u5404\u30a2\u30d7\u30ea\u306e\u30b3\u30f3\u30c6\u30ad\u30b9\u30c8\u306e\u300c\u8ddd\u96e2\u300d\u306b\u5fdc\u3058\u3066\u30e2\u30c7\u30eb\u5316\u3057\u3066\u5165\u672d\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 <\/li><\/ul>\n\n\n\n<h2> \u7d50\u679c <\/h2>\n\n\n\n<h3>  CPI vs.  \u30bd\u30d5\u30c8\u306aKPI \u65e5\u5225 <\/h3>\n\n\n\n<p>2\u3064\u306e\u7570\u306a\u308bCPI KPI\u304c\u63d0\u4f9b\u3055\u308c\u307e\u3057\u305f\u3002\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u6700\u521d\u306e\u8abf\u67fb\u671f\u9593\u3067\u898b\u3089\u308c\u305f\u3088\u308a\u30bd\u30d5\u30c8\u306a\u5024\u3068\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u6b63\u5e38\u306b\u5b9f\u884c\u3059\u308b\u306e\u306b\u5341\u5206\u306a\u30c7\u30fc\u30bf\u304c\u84c4\u7a4d\u3055\u308c\u305f\u3068\u304d\u306b\u898b\u3089\u308c\u305f\u3088\u308a\u30cf\u30fc\u30c9\u306a\u5024\u3067\u3059\u3002 <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/graph1_jp.png\" alt=\"\" class=\"wp-image-2274\" width=\"690\" height=\"317\" srcset=\"https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/graph1_jp.png 982w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/graph1_jp-300x138.png 300w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/graph1_jp-768x353.png 768w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/graph1_jp-800x368.png 800w\" sizes=\"(max-width: 690px) 100vw, 690px\" \/><\/figure><\/div>\n\n\n\n<p> \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u884c\u3057\u3066\u304b\u3089\u6700\u521d\u306e1\u9031\u9593\u3067\u3001\u30bd\u30d5\u30c8KPI\u3092\u8d85\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u76ee\u6a19\u3088\u308a\u308225%\u5b89\u4fa1\u306b\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3092\u751f\u6210\u3057\u307e\u3057\u305f\u3002 <\/p>\n\n\n\n<h3> CPI Vs. \u30cf\u30fc\u30c9\u306aKPI \u9031\u5225 <\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/graph2_jp.png\" alt=\"\" class=\"wp-image-2275\" width=\"694\" height=\"321\" srcset=\"https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/graph2_jp.png 976w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/graph2_jp-300x139.png 300w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/graph2_jp-768x355.png 768w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/graph2_jp-800x370.png 800w\" sizes=\"(max-width: 694px) 100vw, 694px\" \/><\/figure><\/div>\n\n\n\n<p> 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srcset=\"https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/graph3_jp.png 981w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/graph3_jp-300x149.png 300w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/graph3_jp-768x382.png 768w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/graph3_jp-800x398.png 800w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/figure><\/div>\n\n\n\n<p> 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https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/graph4_jp-300x154.png 300w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/graph4_jp-768x394.png 768w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/graph4_jp-800x411.png 800w\" sizes=\"(max-width: 699px) 100vw, 699px\" \/><\/figure><\/div>\n\n\n\n<p> \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u958b\u59cb\u304b\u3089\u308f\u305a\u304b\u6570\u65e5\u3067\u3001\u300e\u7740\u305b\u66ff\u3048\u30b2\u30fc\u30e0\u3000\u3077\u3061\u3063\u5b50\u30c7\u30a4\u30ba\u3000\u3086\u308b\u3075\u308f\u300f\u306fGoogle Play\u30b9\u30c8\u30a2\u306e\u30b2\u30fc\u30e0\u30fb\u30b7\u30df\u30e5\u30ec\u30fc\u30b7\u30e7\u30f3 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class=\"wp-image-2278\" style=\"width: 150px;\" src=\"https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/yasu-san_jp.png\" alt=\"\" srcset=\"https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/yasu-san_jp.png 586w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/yasu-san_jp-300x300.png 300w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/yasu-san_jp-150x150.png 150w, https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/yasu-san_jp-100x100.png 100w\" sizes=\"(max-width: 586px) 100vw, 586px\" \/><\/p><cite>\u300cPersona.ly\u3068\u306e\u63d0\u643a\u306b\u3088\u308a\u3001\u5f53\u793e\u306e\u30b2\u30fc\u30e0\u3092\u697d\u3057\u3080\u3053\u3068\u304c\u3067\u304d\u308b\u30d7\u30ec\u30a4\u30e4\u30fc\u304c\u4e16\u754c\u4e2d\u306b\u5e83\u304c\u308a\u307e\u3057\u305f\u3002\u307e\u305f\u3001\u5f53\u793e\u306f\u3001Persona.ly 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https:\/\/blog-staging.cdn.persona.ly\/blog\/wp-content\/uploads\/2022\/02\/galko_jp-100x100.png 100w\" sizes=\"(max-width: 163px) 100vw, 163px\" \/><\/p><cite>\u300c\u898b\u8c37\u6c0f\u3068\u5354\u529b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u5149\u6804\u3067\u3059\u3002\u6700\u521d\u3067\u552f\u4e00\u306e\u6709\u6599\u30c1\u30e3\u30cd\u30eb\u3068\u3057\u3066\u5bc6\u63a5\u306b\u5354\u529b\u3067\u304d\u308b\u305f\u3081\u3001\u5f53\u793e\u306e\u610f\u601d\u6c7a\u5b9a\u306b\u304a\u3044\u3066\u9ad8\u3044\u67d4\u8edf\u6027\u3068\u6a5f\u654f\u6027\u3092\u78ba\u7acb\u3067\u304d\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u5f53\u793e\u304b\u3089\u682a\u5f0f\u4f1a\u793e\u4eac\u98a8\u3068\u307e\u3068\u306e\u30c1\u30fc\u30e0\u306b\u6700\u9069\u5316\u3068\u4e00\u822c\u7684\u306aUA\u306e\u53d6\u308a\u7d44\u307f\u3092\u7d99\u7d9a\u3059\u308b\u65b9\u6cd5\u3092\u4f1d\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u300d<br>Gal Koragi\uff08Persona.ly 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